Diana Rodriguez1 Answers
Dani Avitz Staff answered 5 years ago
The manufacturer’s suggested retail price (MSRP), or the recommended retail price (RRP), or the suggested retail price (SRP) of a product, is the price at which the products’ manufacturer recommends that the retailer offers the product on the market.
For the most part, this helps to standardize product prices among different locations. Depending on the actual wholesale cost a product, which usually is purchased in bulk from the manufacturer, it is common practice to sell at, or below the MSRP, especially when items are on sale or clearance.
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