The Minimum Order Quantity, or MOQ, is the lowest quantity of a particular product a supplier is willing to sell. If an importer is unable to reach the minimum requirement, then the supplier will not move into production. This can cause significant delays to your business, products, and the continuity of your business processes.

There will often be more than one MOQ requirement. Material, colors, order volume, size, and amounts per unit all play a role in the supplier’s demands. Sellers can try to work with suppliers to negotiate better terms for MOQ requirements, but this can often take time to build the relationship. Negotiation may be a crucial part of obtaining a better deal, but take care not to make a deal that’s too good to be true. You still want to ensure your products will meet regulatory safety standards.

Think strategically:
MOQ requirements may be reduced with some creative thinking. Look at your business processes holistically and determine what, if anything, can be streamlined. Take the time to perform due diligence and find the right supplier for your needs. It could be that your specific needs are more suited to a smaller factory than a larger one.

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